Our buddies at Dub Frequency are doing a secret show with Mt Eden @ Webster Hall on Monday. We’ll be there – how about you?

DF teamed up with MTV Iggy for their ‘Artist To Watch” series. They’ll be filming New Zealand dubstep duo Mt Eden’s performance to later release as a music video for the unreleased track “Airwalker” that the audience will be a part of. The whole concept is based around the idea of a ‘concert in the clouds’ and Mt Eden will be joined by a small orchestra and singers to create a one of a kind live music experience.

Yesterday we hosted our staff and close friends at the Reason HQ for our first ever Reason Cinco De Mayo Celebration, #ReasonDeMayo.

If you’re not using Vine yet – please do yourself a favor and download it / follow us at @reasoncltohing for all our best in funny GIF’s – there are some great ones from yesterday.

Ok. First up to the Piñata, SHIV-

So close yet so far.

EDDIE P-

Swing and a miss!

Price went in there swingin’ for the fences.

Sam had a solid effort-

Same with Homer. But when the rules involve taking a blindfolded shot of tequila, spinning around for 30 seconds, and then trying to swing, it’s a little harder than it looks.

And the winner? Carly! (missed the shot of her hitting because I was afraid for my life)

Phil Wong came straight from Madison Square Garden and the Knicks tough loss to the Pacers.

Apples to Apples is a great game. that I DOMINATE at.

Gracias to everyone that came out – see you mañana, I used up all the Spanish words I know!

So much newness at Reason NY. Fresh vintage arriving daily, new summer merchandise, displays, signage, it just keeps on getting better.

Jane is new too. Say hi to her next time you drop by the store or lurk on her twitter account @nyjanesays

This is one of my favorite items we’ve made this year. I’m wearing it right now. Releasing online next week.

The new Floral Patch caps have been flying off the shelves. These are available in the online shop now.

Doesn’t that look delicious? Our High Point Chambray Shirts are TOO crispy.